GENEVA, Ill.--Richardson RFPD, a global electronic component distributor with specialization in RF and wireless, energy management and industrial IoT, today announced that Georg Brüderl has been appointed managing director for EMEA, filling a new role for the company. Effective immediately, Georg will lead Richardson RFPD’s strategic growth and business development initiatives for the entire EMEA region, including the continued expansion of local field sales teams by adding specialized technical sales and experienced support resources.
“Georg brings a vast amount of industry experience that aligns with our strategic business plan,” said Rafael Salmi, president of Richardson RFPD. “Europe is a hotbed of opportunity for RF and wireless product design, particularly with new innovations and applications emerging in automotive, aerospace and defense and other industrial markets. We’re pleased to have Georg onboard to grow and expand our EMEA business by supporting the needs of current customers and identifying future growth opportunities.”
A semiconductor industry veteran with over 25 years of experience, Georg most recently held a leadership role with NXP, where he was responsible for strategic business planning and sales leadership across Central, Northern and Eastern Europe. His primary focus was on building profitable supplier relationships and regional business growth. Georg’s prior career experience also includes various management roles at National Semiconductor and experience as a hardware and software engineer. Georg holds degrees in both Electrical Engineering and Business Administration from the University of Applied Sciences Munich and a Ph.D. in Economics and Corporate Management from State University of Economics, Bratislava.
In his new role with Richardson RFPD, Georg becomes the company’s legal representative for EMEA, responsible for creating and executing multiyear business plans targeting regional growth.
About Richardson RFPD, Inc.:
Richardson RFPD, an Arrow Electronics company, is a global leader in RF & wireless, M2M, power and energy. As a specialized global distributor, the company is known for its supplier relationships, product selection and knowledgeable field resources. Whether it’s designing components or engineering complete solutions, Richardson RFPD’s worldwide design centers and technical sales team provide comprehensive support for customers’ go-to-market strategy, from concept to prototype to production.
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