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Easy-to-Install LED System Winner of Refrigerated Display Lighting Showdown

EAST CLEVELAND, Ohio--When Wawa, Inc. was searching for visually appealing, simple-to-install vertical refrigerated display lighting, it discovered an all-inclusive answer in Immersion™ RV30 LED technology from GE Lighting. In addition, GE helped the operator of more than 600 convenience store/gas station locations drive down energy consumption. As a result, Wawa now enjoys combined energy and maintenance savings exceeding $1 million a year.

“Not only did Immersion give us the best visual appearance to meet our brand image, we've also seen an immense electricity savings and shear drop in maintenance”

“In 2006 we saw our utility budget increasing between 12 and 15 percent over each of the previous five years,” explains Scott Boorse, energy and petroleum operations manager for Wawa. “In response we created an energy group to determine where the money was going. It turned out lighting accounted for 30 percent of our electric usage.”

Wawa tested and evaluated three competitive LED solutions in refrigerated coolers in several of its stores beginning in 2008. Offering significant energy savings, high-quality uniform light, a long reliable service life and faster installation, GE's Immersion RV30 LED emerged as the clear winner following Wawa's thorough assessment.



“Not only did Immersion give us the best visual appearance to meet our brand image, we've also seen an immense electricity savings and shear drop in maintenance,” Boorse added. “What's most important is that when customers walk in there are no bulbs burnt out in the refrigerated cases. That consistent well-lit image is giving us better brand quality throughout our chain.”

Annual cost savings equated to $1.2 million across Wawa's entire 600-store chain. Ultimately, the company will experience project payback after only 26 to 28 months.

View the full release in the GE pressroom.

About GE Lighting

GE Lighting invents with the vigor of its founder Thomas Edison to develop energy-efficient solutions that change the way people light their world in commercial, industrial, municipal and residential settings. The business employs over 17,000 people in more than 100 countries, and sells products under the Reveal® and Energy Smart® consumer brands, and Evolve™, GTx™, Immersion ™, Infusion ™, Lumination and Tetra® commercial brands, all trademarks of GE. General Electric (NYSE: GE) works on things that matter to build a world that works better. For more information, visit www.gelighting.com.

Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50378207&lang=en

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